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Nov 17

You’re Wasting Time Creating & Selling Digital Products If You Don’t Apply These Guidelines

By Welly Mulia | Digital Products

Want to know how to collect payments even before you create your digital product? I’ve created a 2-page pdf to show you how.

PLUS you get to get the pdf version of this blog post as well so that you can refer to it anytime you like, even when you’re offline. Click here now to get both FREE.

Digital Products Pros Over Physical Products

The advantages of selling digital or information products (ebooks, reports, audios, videos, software, apps) are:

  • You leverage time (more of this in a bit)
  • There is no manufacturing cost
  • There is no shipping cost
  • There is no inventory cost (only server cost which is very affordable)

All of these mean there is a very high profit margin.

And creating a digital product doesn’t have to be hard, but it’s not easy either. It’s a simple system to follow, but it’s not easy.

Anybody can just come in and create a digital product.

But not everyone can create the RIGHT product that people actually want to pay money for.

I mentioned leveraging time in the beginning of this post.

What does that mean?

It means once your digital product is created, you can sell it over and over and over again. Create the product once and sell it for a long time, especially if your product is on an evergreen topic.

Time, unlike money, once spent — can’t be gotten back.

Here’s a quote I really like from best-selling pastor author Rick Warren:

rick warren quote time

10,000 Punches VS 10,000 Times

my first punch

Who do you think get paid more? Primary care physicians or specialist doctors?

What You'll Learn
After you’ve finished this post, you’re going to uncover tips and strategies to increase your digital products success (i.e. selling a ton of copies) before you even start creating them.

Continue reading

Nov 13


By Welly Mulia |

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Ut a convallis neque. Maecenas ligula risus, dapibus id justo vitae, hendrerit tempor ex. Integer tempor leo ut imperdiet mattis. Curabitur volutpat tempor sem a accumsan. In eu malesuada felis. Sed ultricies tellus posuere, interdum mauris et, molestie libero. Vestibulum commodo facilisis facilisis. In at ante sed erat blandit volutpat eget in diam. Maecenas nec cursus leo. Proin sed faucibus sem. In sagittis vestibulum purus, nec eleifend nulla dictum non. Curabitur fermentum magna eget turpis pulvinar accumsan. Proin porttitor purus in feugiat consectetur. Praesent sit amet auctor lectus.

Phasellus hendrerit eleifend orci, vitae placerat lacus auctor eu. Cras vitae iaculis nunc. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Ut nec dui et elit blandit molestie et sed augue. Donec fringilla magna auctor interdum ultricies. Suspendisse vulputate lacus tortor, eu faucibus nisl condimentum eu. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Aenean eget euismod odio. Donec vel efficitur purus. Maecenas commodo, metus vitae tristique sodales, ligula mi tristique nunc, non pretium lorem nisi vel lacus. Maecenas metus nunc, bibendum ut iaculis id, iaculis nec sapien. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam volutpat lobortis tincidunt. Praesent eleifend massa in tristique suscipit. Vestibulum efficitur arcu at nisi facilisis malesuada. Vivamus aliquet odio eu massa egestas rutrum eu vitae ante.

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Quisque mattis, ipsum nec viverra imperdiet, ipsum erat sagittis turpis, sed finibus mauris est et augue. Aliquam tincidunt commodo sollicitudin. Nullam dui nisl, faucibus sed porttitor eget, commodo euismod lectus. Praesent sit amet auctor ex. Aenean eros augue, molestie ut iaculis eget, lacinia sit amet velit. Sed porttitor id leo vitae tincidunt. Etiam sit amet hendrerit ligula. Fusce in pellentesque elit. Cras ac euismod turpis, a finibus eros.

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Nov 02

Set Up And Manage With Zaxaa

By Welly Mulia |

I set up and manage all my digital product sales and sales funnels with Zaxaa.

Full disclosure: I’m the co-founder and CEO of Zaxaa. In September 2011, my team created it out of frustration of not being able to find a platform that allows us to — easily and quickly — sell simple one-off offers + set up complicated sales funnels for digital product creators.

With Zaxaa, you can be as simple or as complicated as you want.

For beginners, our simple view will get you started in setting up your offer for sale in less than 5 minutes.

For advanced digital product creators who want to take their business to the next level, you can set up complicated sales funnels (that will no doubt increase your sales and revenue) in under 45 minutes.

Watch the video on this page to see how easy and quick it is to set up an offer for sale.

Here’s what users say about Zaxaa.

Oct 26

The 7 steps I Follow To Get A 63.6% Optin Conversion

By Welly Mulia | Freemium / Lead Magnet , Landing Pages , Leads

Post Lead Conversion -- Free Guide
After someone opts in to get your Freemium, what should you do next? Should you use single or double optin? Click here to get the free guide.

Very recently, I ran a few Facebook ads (different targeting interests but the same ad) and I got 143 optins out of 225 link clicks.


143 / 225 = 63.6% conversion

This is the ad (you may have seen it and got into my list):


After people click on the ad, they’re directed to this lead capture page:


While I’d love to say: do XYZ and you’ll achieve the same results… the reality is that it’s not that straightforward.

Every business is unique in its own ways and you’ll probably not achieve 64% optin conversion, but even if you just get 40%, I’m sure it’s still a good number.

What I can do is to lay out the guidelines and strategies behind this, and how you can follow them and apply to your own business.

After you’ve finished reading this post, you’ll be able to create your high converting lead capture page in 7 steps.

Continue reading

lead magnet ideas
Oct 06

4 Steps (based on live data) To Creating Your Irresistible Lead Magnet – Never Run Out Of Lead Magnet Ideas!

By Welly Mulia | CVM / Sales Funnels , Freemium / Lead Magnet

To create an irresistible lead magnet, you have to know who your perfect customers are. I’ve created a perfect customer persona template. All you need to do is fill in the blanks and it’ll look like you’re speaking directly to them 1-on-1. Click here to get the template free.

This post is especially created for Digital Product Creators who want to create Freemiums / Lead Magnets that your subscribers actually crave for and want to get their hands on.

The primary purpose of building leads is to sell them your paid products/services.

And to effectively do that, you must first disqualify people who are not interested in your topic/offer.

What You'll Learn
After you’ve finished reading this post, you’ll understand the straightforward yet often overlooked systematic process of creating a Freemium that your target audience can actually apply to solve their problem… so that they will be magnetically attracted to your paid solutions to solve their other problems. Inevitably, you’re also going to get valuable lead magnet ideas.

Continue reading

Sep 29


By Welly Mulia | is owned and operated by Digital Income Funnels and may contain advertisements, sponsored content, paid insertions, affiliate links or other forms of monetization. abides by word of mouth marketing standards. We believe in honesty of relationship, opinion and identity. The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post will be clearly identified as paid or sponsored content.

Digital Income Funnels is never directly compensated to provide opinion on products, services, websites and various other topics. The views and opinions expressed on this website are purely those of the authors. If we claim or appear to be experts on a certain topic or product or service area, we will only endorse products or services that we believe, based on our expertise, are worthy of such endorsement. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider.

This site does not contain any content which might present a conflict of interest.

Digital Income Funnels makes no representations, warranties, or assurances as to the accuracy, currency or completeness of the content contain on this website or any sites linked to or from this site.


If you have any questions regarding this policy, or your dealings with our website, please contact us here: holla [at] digitalincomefunnels [dot] com

Digital Income Funnels Taman Pluit Kencana Utara No. 55 C, Jakarta 14450, Indonesia

Sep 29

Privacy Policy

By Welly Mulia |

Your privacy is very important to us. Accordingly, we have developed this policy in order for you to understand how we collect, use, communicate and make use of personal information. The following outlines our privacy policy.

When accessing the website, Digital Income Funnels will learn certain information about you during your visit.

Similar to other commercial websites, our website utilizes a standard technology called "cookies" (see explanation below) and server logs to collect information about how our site is used. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent at our site, and the websites visited just before and just after our own, as well as your IP address.

Use of Cookies

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site"s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser"s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites.

IP Addresses

IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as “traffic data” so that data (such as the Web pages you request) can be sent to you.

Email Information

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received online, mail and telephone. This also applies when you register for our website, sign up through any of our forms using your email address or make a purchase on this site. For further information see the email policies below.

How Do We Use the Information That You Provide to Us?

Broadly speaking, we use personal information for purposes of administering our business activities, providing customer service and making available other items and services to our customers and prospective customers.

Digital Income Funnels will not obtain personally-identifying information about you when you visit our site, unless you choose to provide such information to us, nor will such information be sold or otherwise transferred to unaffiliated third parties without the approval of the user at the time of collection.

We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights.

Email Policies

We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and we will not provide your personal information to any third party individual, government agency, or company at any time unless strictly compelled to do so by law.

We will use your e-mail address solely to provide timely information about Digital Income Funnels.

We will maintain the information you send via e-mail in accordance with applicable federal law.

CAN-SPAM Compliance

In compliance with the CAN-SPAM Act, all e-mail sent from our organization will clearly state who the e-mail is from and provide clear information on how to contact the sender. In addition, all e-mail messages will also contain concise information on how to remove yourself from our mailing list so that you receive no further e-mail communication from us.


Our site provides users the opportunity to opt-out of receiving communications from us and our partners by reading the unsubscribe instructions located at the bottom of any e-mail they receive from us at anytime.

Users who no longer wish to receive our newsletter or promotional materials may opt-out of receiving these communications by clicking on the unsubscribe link in the e-mail.

Use of External Links may contain links to many other websites. Digital Income Funnels cannot guarantee the accuracy of information found at any linked site. Links to or from external sites not owned or controlled by Digital Income Funnels do not constitute an endorsement by Digital Income Funnels or any of its employees of the sponsors of these sites or the products or information presented therein.

By accessing this web site, you are agreeing to be bound by these web site Terms and Conditions of Use, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this web site are protected by applicable copyright and trade mark law.

Intellectual Property Rights

All copyrights, trademarks, patents and other intellectual property rights in and on our website and all content and software located on the site shall remain the sole property of Digital Income Funnels or its licensors. The use of our trademarks, content and intellectual property is forbidden without the express written consent from Digital Income Funnels.

You must not:

  • Republish material from our website without prior written consent.
  • Sell or rent material from our website.
  • Reproduce, duplicate, create derivative, copy or otherwise exploit material on our website for any purpose.
  • Redistribute any content from our website, including onto another website.

Acceptable Use

You agree to use our website only for lawful purposes, and in a way that does not infringe the rights of, restrict or inhibit anyone else"s use and enjoyment of the website. Prohibited behavior includes harassing or causing distress or inconvenience to any other user, transmitting obscene or offensive content or disrupting the normal flow of dialogue within our website.

You must not use our website to send unsolicited commercial communications. You must not use the content on our website for any marketing related purpose without our express written consent.

Restricted Access

We may in the future need to restrict access to parts (or all) of our website and reserve full rights to do so. If, at any point, we provide you with a username and password for you to access restricted areas of our website, you must ensure that both your username and password are kept confidential.

Use of Testimonials

In accordance to with the FTC guidelines concerning the use of endorsements and testimonials in advertising, please be aware of the following:

Testimonials that appear on this site are actually received via text, audio or video submission. They are individual experiences, reflecting real life experiences of those who have used our products and/or services in some way. They are individual results and results do vary. We do not claim that they are typical results. The testimonials are not necessarily representative of all of those who will use our products and/or services.

The testimonials displayed in any form on this site (text, audio, video or other) are reproduced verbatim, except for correction of grammatical or typing errors. Some may have been shortened. In other words, not the whole message received by the testimonial writer is displayed when it seems too lengthy or not the whole statement seems relevant for the general public.

Digital Income Funnels is not responsible for any of the opinions or comments posted on Digital Income Funnels is not a forum for testimonials, however provides testimonials as a means for customers to share their experiences with one another. To protect against abuse, all testimonials appear after they have been reviewed by management of Digital Income Funnels. Digital Income Funnels doe not share the opinions, views or commentary of any testimonials on - the opinions are strictly the views of the testimonial source.

The testimonials are never intended to make claims that our products and/or services can be used to diagnose, treat, cure, mitigate or prevent any disease. Any such claims, implicit or explicit, in any shape or form, have not been clinically tested or evaluated.

How Do We Protect Your Information and Secure Information Transmissions?

Email is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by email. However, doing so is allowed, but at your own risk. Some of the information you may enter on our website may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. Credit Card information and other sensitive information is never transmitted via email.

Digital Income Funnels may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas.

For site security purposes and to ensure that this service remains available to all users, Digital Income Funnels uses software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage.

Disclaimer and Limitation of Liability

Digital Income Funnels makes no representations, warranties, or assurances as to the accuracy, currency or completeness of the content contain on this website or any sites linked to this site.

All the materials on this site are provided "as is" without any express or implied warranty of any kind, including warranties of merchantability, noninfringement of intellectual property or fitness for any particular purpose. In no event shall Digital Income Funnels or its agents or associates be liable for any damages whatsoever (including, without limitation, damages for loss of profits, business interruption, loss of information, injury or death) arising out of the use of or inability to use the materials, even if Digital Income Funnels has been advised of the possibility of such loss or damages.

Policy Changes

We reserve the right to amend this privacy policy at any time with or without notice. However, please be assured that if the privacy policy changes in the future, we will not use the personal information you have submitted to us under this privacy policy in a manner that is materially inconsistent with this privacy policy, without your prior consent.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.


If you have any questions regarding this policy, or your dealings with our website, please contact us here: holla [at] digitalincomefunnels [dot] com

Digital Income Funnels Taman Pluit Kencana Utara No. 55 C, Jakarta 14450, Indonesia

Sep 29

Long Term Profits & Sustainability

By Welly Mulia |

6-Step Checklist To Maximizing Your Customer Value For Long-Term Profits & Sustainability

The key to Repeat Customer Purchase for Digital Product Creators

Simply tell me where to send the Checklist + secret money map (print-ready):

Sep 22

How to prevent affiliate fraud

By Welly Mulia |

Here’s how you do it.

Go to Sales Report page (reports >> sales report) and select a transaction by clicking on the “doc” icon:


A lightbox will show up showing the transaction details:

Click “mark as void” to void the affiliate commission for this transaction.

Congrats! You’ve just saved some money.

That’s only for a single transaction.

Imagine how much more money you can save in a year and more down the road. At least hundreds of dollars, if not thousands.

If your shopping cart can’t do this, it’s time to switch to Zaxaa.

Click here to see why industry leaders chose to use us


If you have any questions about Zaxaa, you can contact Zaxaa support here.

If you have any questions regarding digital marketing and income funnels, you can post them over at the Facebook group.

Welly Mulia

Sep 21

How to identify your top 3 affiliates

By Welly Mulia |

Go to My Affiliate Stats (reports >> afffiliate/partner >> my affiliate stats), and you’ll see this (Advanced view):


You can search by affiliate name, affiliate email, a specific product or all products, any time period you wish for the Transaction Date. You can also click the columns and order the list by ascending/descending order.


  • You want to find out the #1 affiliate who refers the most sales – simply click the “Sales” column to order by ascending/descending.
  • You want to find out which affiliate has the highest EPC (Earnings per click) — simply click the EPC (Aff) column to order them by ascending/descending.

So at the click of a “search” button, you can instantly find out:

  • How many affiliates do I have actively promoting my products?
  • Which affiliates are sending junk traffic? Can I identify and ban them?
  • Can I do search on a particular affiliate and see his/her stats?

For junk affiliates, once you’ve identified which affiliates you want to ban, simply go to Blacklist Settings (settings >> blacklist settings) (Advanced view) and scroll down to “Manual Blacklist Affiliate” >> enter the affiliate email/domain/username >> save changes.

*** Tip ***
If you want, you can also enable our “Platform Blacklist Affiliate” feature to ban/blacklist junk affiliates from promoting your products.

This means you can utilize other Zaxaa Sellers’/Vendors’ blacklisted affiliates, and blacklist them as well.

Note: More about blacklisting affiliates and customers are discussed in a future email.

As for these questions:

  • How much commissions/money do I have to pay out to affiliates/partners? How much have already been paid out? How much are left to be paid?

You can also get the answers easily.

Go to Affiliate/Partner Commissions (reports >> affiliate/partner >> affiliate/partner commissions), and you’ll see this:


You can search by:

  • affiliate or partner name/email
  • affiliate email
  • a specific product or all products
  • 1st-tier/2nd-tier/partner commissions
  • and any time period you wish for the Transaction Date

There is also a tally summary at the top of the page.

As you can see… with Zaxaa, you’ll instantly know who your top affiliates are. The next step is to contact them and build deeper relationships with them and even possibly offer them higher commissions. Everyone wins. You get more sales, your affiliates get more commissions, your customers benefit from your product.

Try a Zaxaa account today


If you have any questions about Zaxaa, you can contact Zaxaa support here.

If you have any questions regarding digital marketing and income funnels, you can post them over at the Facebook group.

Welly Mulia